ESP and Customer Engagement Account Audits
A 360 account audit is a comprehensive assessment of the status quo of your email marketing or customer engagement program, designed to optimise your ROI and supercharge your CRM efforts.
This service is for you if your are looking to understand current performance, optimise operational efficiencies, and maximise the potential of your customer engagement platform and program.
What’s included?
As part of our 360 audits, we look at 9 critical areas of any good customer engagement program. These can be personalised if needed:
Operational Efficiency
Email performance & maturity
Date collection & management
Marketing automation program
Channel orchestration
Tracking scripts and attribution
Email
deliverability
Customer lifecycle management
Personali-sation &
AI readiness
Why choose our 360 Account Audits
Comprehensive Evaluation
Our 360 Audits provide a holistic assessment, digging deep into all areas of your customer engagement program to help you gain a complete understanding of your performance across critical areas.
Actionable Insights
You’ll receive detailed insights and actionable recommendations across up to 9 sub-categories to help you understand where you stand and unlock opportunities for immediate improvement and long-term growth.
Tailored Strategies
Each evaluation is customised to suit your unique needs and objectives. You’ll get a roadmap created specifically for your organisation's success, aligning with your goals and aspirations.
Expert Guidance
Benefit from the expertise of our team of CRM experts. Our Chief Housekeeper and Lead Consultant has worked with some of the largest ecommerce and media brands globally, and is an industry veteran with 14+ years of experience.
